Loyalty360 Reads: Sweetgreen Improves Loyalty Program, Alaska Airlines Promotes Mileage Plan to Angered Delta Loyalty Members, and WHOOP Launches New AI Feature

Sweetgreen Improves Expands Loyalty Program  Sweetgreen, the health-focused restaurant chain, has invested in its loyalty program to better accommodate and reward its most loyal customers. Members of Sweetpass and Sweetpass+ can now earn & redeem rewards in-store when paying at check out.  “Our customers are the heart of our business. With nearly 50% of Sweetgreen customers purchasing in-store, we are excited to offer the best of our rewards across all our owned channels,” says Co-Founder and Chief Brand....