Loyalty360’s most recent State of Customer Loyalty Report revealed many brands are looking to redo their loyalty programs in 2023, adding more reward or customization options. Antavo — as a technology provider for loyalty programs — also received many requests from clients who want to relaunch their loyalty programs and strategies.
Mark Johnson, Loyalty360 CEO, had the pleasure of speaking with Zsuzsa Kecsmar, Co-Founder and Chief Strategy Officer for Antavo about their 2023 Customer Loyalty Report and which trends in....