Antavo Proves Customer Loyalty Solves Company Concerns
New research from Antavo reveals almost 90% of businesses rely on customer loyalty programs to overcome the global inflation crisis. In their 2023 Global Customer Loyalty Report, Antavo highlights the increasing reliance on loyalty initiatives to address inflation and potential recession.
Based on data from over 290 million loyalty member actions, 600 minutes of qualitative interview, and 260 industry professionals, the research helps businesses decide how to best invest in loyalty programs. The full report helps leaders navigate trends and showcases the value of personalizing customer interactions and experience.
Potbelly Offers BOGO for Its Birthday
For its 46th birthday, Potbelly customers can buy one, get one (BOGO) sandwich free. The promotion is only available on Jan. 13, 2023, through the Potbelly app or website using the promo code BOGO.
Customers are not required to be members of the Potbelly Perks loyalty rewards program to benefit from the deal. Members the loyalty program will continue to benefit throughout the year, with the ability to earn free food and special offers.
Denny’s Welcomes New Chief Marketing Officer
Denny’s Corporation announced the appointment of Sherri Landry as Senior Vice President, Chief Marketing Officer. Landry has a record of delivering innovation and sales growth with over 25 years of experience in the restaurant industry.
Ushering in Denny’s 70th anniversary, Landry will focus on delivering meaningful guest experiences to increase Denny’s cultural relevance and position as America’s Diner. Landry will assume the position of CMO on Jan. 30, 2023.