Loyalty360 Reads: April 28 | American Airlines Uses Partnerships to Grow; Uplift Partners with Southwest Airlines; and More

American Airlines Uses Partnerships to Grow Its Network
American Airlines and JetBlue are making it easy for customers to return to travel while continuing to deliver on the promise of growth and customer choice as a result of their Northeast Alliance.

“Our global partnerships are designed to grow our network to benefit our customers, team members, and investors,” said Vasu Raja, American’s Chief Revenue Officer. “Since the inception of our partnership with JetBlue, we have committed to offering customers more flights, more destinations and a better experience when traveling. We’re proud to deliver on those promises for our customers, not just in the Northeast, but throughout the entire American Airlines network, who now have greater access to the world.”
 
Leader Uplift Announces New Partnership With Southwest Airlines
Uplift announced a new partnership with Southwest Airlines Co. Starting today, customers can book their Southwest Airlines flights to more than 100 U.S. and international destinations while using Uplift's flexible payment options to pay over time for their travel.

Uplift is seeing strong pent-up consumer demand for travel as COVID-19 case counts decline and vaccinations ramp up. Using Uplift as a Buy Now, Pay Later (BNPL) payment option gives Southwest customers the freedom to book trips when they are ready, and spread the cost over a series of affordable monthly payments.
 
Circle K Pioneering ‘Pay by Plate’ Technology to New Markets
Alimentation Couche-Tard announced that it has introduced Pay by Plate in Sweden and plans to expand it across its Circle K network.

This announcement makes Circle K the first fuel retailer to introduce this new and innovative technology across a full national network. Pay by Plate is an innovative payment technology, which will enable Circle K customers to pay for fuel using sign recognition and a mobile app, offering a completely frictionless customer experience. It marks a key step on Circle K's journey towards enhancing its forecourt offering and ensuring it meets the future needs of customers.
 
NFL Teams With Clubhouse App for 2021 Draft Exclusive Live Programming
Variety.com reports that the NFL is calling a brand-new tech audible: The league struck a partnership with buzzy interactive-audio chat app Clubhouse.

Clubhouse and the National Football League announced that they are teaming up to produce an exclusive lineup of programming for the 2021 NFL Draft on the app this week. Clubhouse — which debuted just 12 months ago — lets users host invitation-only live audio discussions, and it’s quickly become a popular destination among celebs, music artists, tech and business execs, and others.
 
Insomnia Cookies Opens First Experiential CookieLab
QSRmagazine.com says Insomnia Cookies, a rapidly expanding late-night bakery concept, celebrated the grand opening of its first experiential CookieLab and new storefront with a ceremonial ribbon cutting on April 23, at its new East Passyunk location in South Philadelphia, PA.

Known for revolutionizing the cookie game for over 15 years, Insomnia Cookies opened its playground for cookievation and 192nd location at 833 Wharton Street across from iconic Philadelphian eateries Pat’s and Geno’s.
 

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