Amazon Looks to Teenagers In Another Example of Keen Focus on Its Customers
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Amazon has always been innovative, to say the least, and its latest initiative caters to teenagers. Amazon introduced a convenient way for teenagers 13 through 17 years old to shop on Amazon with their own login. For the first time, teens can independently use the Amazon App, allowing them to shop or stream content while still keeping their parents informed. Parents can approve all orders or set pre-approved spending limits per order – offering teens a customized level of autonomy that can change and grow as they do. Teens and....

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