Shell Oil Products wants to give back to others when drivers approach the pump. After two years of success, Shell is bringing back “The Giving Pump”. Running through September 30, a portion of the purchases made by consumers who use designated pumps at select Shell stations to support local charities that support children and their families. For the third year, The Giving Pump can be found across 47 states as part of Shell's Force For Good initiative to give back and drive positive change in local communities. Since 2021, Shell wholesalers raised over $4.6 million for local non-profits through The Giving Pump initiative.
The Giving Pump will be specially marked with colorful signage at participating stations to inspire consumers to fuel up and support a range of children's focused nonprofits, including literacy programs, schools, youth-based food pantries, and more. Participating in “The Giving Pump” campaign does not cost consumers any more than the cost of fuel of their choice. To find a participating station near you, visit shell.us/givingpump.
"We've had a tremendous response to The Giving Pump over the past two years and we are excited to continue to impact the organizations whose mission is to serve others," said Renee Power, General Manager of Mobility Marketing North America at Shell. "We believe the third year of this campaign will have the same heartwarming response of customers supporting local and national charities through the simple act of filling up. We encourage everyone to pay it forward and choose The Giving Pump on their next pit stop to give back to the community-minded heroes who do the important work of helping those in need."
Visit shell.us/givingpump to find additional program details, participating sites and content on local charity partners, and follow @ShellStationsUS to keep up with the latest news.
Read More on Loyalty360:
Shell and PDI Launch New Platinum Status Loyalty Tier as Part of Fuel Rewards Program
Planet Fitness Increases Shell Fuel Rewards® Perks
Shell and Kroger Fuel Customer Loyalty