Loyalty360 Reads: Great Clips Celebrates Hockey Hair in Annual Campaign

It’s a Mane Event: Great Clips Celebrates Hockey Hair in Annual Campaign
 
The annual “Show Your Flow” campaign from Great Clips—the NHL’s and NHLPA’s official hair salon—is back, inviting hockey fans to share pictures and videos of their distinctive “Hockey Hair” flow. Luxurious locks will be judged by fans, hockey players, and Great Clips reps, and after the final round, six lucky masters of the mane will be inducted into the Hockey Hair Hall of Fame. Fans will be able to vote at GreatClips.com/HockeyHair after the first round of voting is completed.
 
“As the official hair salon of the NHL and NHLPA for the last five years, we’ve enjoyed spotlighting great Hockey Hair flows across this sport—from the players to the fans. And through a new partnership renewal with the NHL and NHLPA, we’re looking forward to continuing our celebration of Hockey Hair as well as offering quality haircuts to fans everywhere for years to come,” said Lisa Hake, Vice President of Marketing and Communications at Great Clips, Inc.
 
The campaign runs until May 5, 2024, and photos featuring Hockey Hair can be uploaded to Instagram, X (formerly Twitter), and TikTok. Entrants must use hashtags #ShowYourFlow and #Contest and tag @GreatClips. Additional requirements are in place for those participating on Facebook. Inductees will win NHL game tickets, gift cards to Great Clips and NHLShop.com, and autographed pucks, as well as enjoy the spotlight on Great Clips online channels.
 
#ShowYourFlow Hockey Hair Content Details:
https://www.greatclips.com/promotions/nhl-partnership
 
 
Applebee’s Becomes the Official Grill + Bar Partner of the NFL
 
A multi-year partnership between Applebee’s and the NFL has formed, declaring the restaurant chain the league’s “Official Grill + Bar.” Applebee’s will start to play a role in the NFL’s calendar beginning with the 2024 NFL draft.
 
“The NFL is excited to welcome Applebee’s as our official Grill + Bar partner,” said Tracie Rodburg, NFL Senior Vice President of Sponsorship Management. “Applebee’s shares the league’s commitment of providing best-in-class gameday experiences, and we’re thrilled to be able to bring our fans together with Applebee’s in the months and years ahead.”
 
The full terms of Applebee’s partnership with the league have not yet been released. The partnership will begin on a tasty note, with the restaurant offering hungry football fans 20 free boneless wings—with online purchase—during the April 25-27 draft. See the Applebee’s website for full details.
 
Chicken wing fans can learn about Club Applebee’s and deals here:
https://www.applebees.com/en/offers
 
 
Community Impact Grants Awarded by Campbell Soup Company and The Campbell’s Foundation
 
Forty-four nonprofits will benefit from $880K in Community Impact Grants awarded by the Campbell Soup Company and The Campbell’s Foundation. The grants will be distributed to communities where Campell’s has a presence. Organizations benefitting from the awards provide increased access to food and promote healthy living. Nonprofits in 16 different states, Puerto Rico, and Canada will receive funding for their work. These critical organizations are nominated by Campbell employees.
 
“The Campbell’s Foundation Community Impact Grants program empowers our employees to give back and support organizations making a meaningful impact in the communities we call home,” said Kate Barrett, President of The Campbell’s Foundation.
 
Organizations each receiving $20K in grant funding include Beloit Meals on Wheels (Beloit, WI), The Food Trust (Camden, NJ), Volunteers in Service to the Elderly (Lakeland, FL), Scarborough Centre for Healthy Communities (Mississauga, Ontario, Canada), and Banco de Alimentos Puerto Rico, Inc. (Puerto Rico), among others.
 
Learn about the Campell Soup Company’s social impact here:
https://www.campbellsoupcompany.com/our-impact/
 
 
Read More on Trends, Updates, and Industry Leaders  
 
 
Original Article Links:
 
Great Clips® Encourages Fans to Share Hockey Hair Flows for Enshrinement in the Hockey Hair Hall of Fame
 
Applebee’s has signed a multi-year partnership with the NFL
 
Campbell’s Awards $880,000 in Community Impact Grants

Recent Content

Membership and Pricing

Videos and podcasts

Membership and Pricing