Alan Chung CEO of mobile marketing and consumer loyalty platform Perka is excited about his company’s future now after it was acquired this week by First Data Corp. a global leader in electronic commerce and payment processing.
“We want to address concerns about integration of technology sophistication on the merchant side,” Chung told Loyalty 360. “We want to make turnkey solutions easier than existing solutions. We want to make it easy for both for both merchants and consumers. From the consumer side, it should be....