WestJet is introducing its first loyalty eStore in partnership with RewardOps, a premier SaaS engagement platform under the CORA Group. The move marks a significant expansion of WestJet’s loyalty program, allowing members to earn and redeem rewards on travel and everyday purchases. The initiative is part of WestJet’s broader strategy to modernize its loyalty offerings and increase member engagement across various customer touchpoints.
WestJet chose RewardOps for its extensive product and service offerings. The platform&rsquo....