Loyalty360 Reads: November 30: Papa John’s Appoints Chief People and Diversity Officer, David’s Bridal Launches Fragrance Collection, and More

Papa John’s Appoints Chief People and Diversity Officer

Papa John’s announced the appointment of Elias Reyna as the Company’s new Chief People and Diversity Officer. Mr. Reyna will lead human resources; diversity, equity, and inclusion; talent recruiting and management; total rewards; and employee relations functions worldwide. He will report to president and CEO Rob Lynch.

Reyna joins Papa Johns from ABM Industries where he was Vice President of Human Resources, Manufacturing, and Distribution. At ABM he was a member of the Manufacturing and Distribution senior leadership team where he drove the talent strategy and cultural transformation for a high-growth business. He brings more than 20 years of human resources, change management, organizational design, and culture transformation experience at companies with large, diverse, global employee populations.
 

David’s Bridal Launches Fragrance Collection

David's Bridal has launched a fragrance collection to its product offerings. For the first time in the retailer's history, David's Bridal will now offer exclusive fragrances in three unique scents. Curated by David's Bridal's in-house team of designers, Galina Signature fragrances were crafted with memories in mind.

The collection features scents for all occasions, including weddings, date nights, parties, proms, homecomings, Quinceañeras, and more. The collection is now available in-store or online. Customers can also join the Diamon loyalty program to receive special deals on the fragrance collection and more.
 

Mulberry Launches Rewards Program for Online Purchase Protection

Mulberry announced the launch of the Mulberry Rewards program, which allows users to earn cash back as they shop and protect their online purchases. The system provides free product protection for online purchases, and rewards program users can earn coins for shopping online, buying protection plans, testing their financial knowledge, and redeem the coins for digital gift cards.

Mulberry’s customers enjoy coverage for the products they buy online. The browser extension is available for the Chrome browser and is free to download from the Chrome web store. Users will automatically get alerts as they shop when there are free product protection, cash back, or other offers available.

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