Costa Uses Pre-order Option to Promote Loyalty
Costa Coffee has added to its list of recent technology-related initiatives with the London launch of Costa Collect, a service enabling customers to pre-order their drinks through the brand’s loyalty program app.
Arslan Sharif, Global Digital & Loyalty Director for the company, says “Our insights tell us that customers are demanding more and expect innovations which help enhance their day-to-day busy lives by making it easy and convenient to buy their favorite....