Loyalty360 Reads: June 3 | Food Lion Customers Have New Ways to Save, Ulta Beauty Rethinks Shopping Experience, and More

Loyalty Programs
 
Food Lion To Go Pickup and Delivery Customers Have New Ways to Save
 
Food Lion has announced customers that use Food Lion To Go for grocery pickup or delivery are now able to use digital coupons and redeem their "Shop and Earn" MVP rewards program member savings. Customers can also see their accumulated Shop and Earn savings at the checkout screen.
 
"We know our neighbors are counting on us more than ever to help them nourish their families and save even more," said Deborah Sabo, senior vice president of Marketing at Food Lion, in a statement on the brand's website. "Whether in-store or bringing the store to our customers digitally, we're focused on ensuring our customers have access to the freshest groceries at affordable prices, how and when they want them. By fully integrating Shop & Earn and digital coupons into Food Lion To Go, it's now easier for our customers to save even more while nourishing their families."
 
Restaurants
 
Dickey's Extends Free Delivery Through June
 
Dickey's Barbecue Pit has announced that it has seen unprecedented off-the-premises sales and meeting demand trends by extending free delivery offer through the end of June. 
 
"Although many states are beginning to reopen, we want guests to take comfort in knowing they can still have their favorite barbecue delivered for free as some folks continue to shelter at home," says Laura Rea Dickey, CEO of Dickey's Barbecue Restaurants, Inc in the above QSR Magazine article.
 
Data and Privacy
 
Amtrak Guest Rewards Breach Affects Personal Info
 
Amtrak has revealed that some customers may have had their personal information and logins stolen due to unauthorized access to rewards accounts by third parties. This news was revealed in a regulatory filing with the Office of the Vermont Attorney General.
 
"On the evening of April 16, 2020, Amtrak determined that an unknown third party gained unauthorized access to certain Amtrak Guest Rewards accounts," it noted, which was written in the above InfoSecurity Magazine article. "We have determined that compromised usernames and passwords were used to access certain accounts and some personal information may have been viewed. No financial data, credit card information, or Social Security numbers were compromised."
 
Partnerships
 
Walmart Partners with thredUP to Enter Popular Fashion Resale Market
 
Walmart has announced a partnership with the resale platform Thredup. Customers can now go to www.walmart.com/thredup and shop for more than 750,000 items of clothing.
 
"We are excited to join forces with Walmart to power a sustainable, secondhand shopping experience unlike any other," Jenn Volk, Director of Product Management, thredUP, in a Walmart statement. "From Calvin Klein and Nike to Coach and Michael Kors, this digital partnership enhances Walmart's fashion offering with fresh brands at amazing prices that their customers will love."
 
Customer Experience
 
Ulta Beauty is Rethinking the Spa and Shopping Experience in the Wake of COVID-19
 
Ulta Beauty has announced it is rethinking the spa and shopping experience due to the pandemic. It announced this after revealing a sharp drop in sales, leading to an $80 million loss.
 
"Concerns about personal safety and close contact caused by COVID-19 will require the beauty experience to change in the short term but will also likely spark longer-term innovation," CEO Mary Dillon said in the above The Motley Fool article. "We're reimagining the guest experience in product discovery and looking at ways technology, services, and the role of our associates can evolve to create a new "wow" experience for our guests."
 

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