Loyalty360 Reads: January 2 | The Vitamin Shoppe to Celebrate National Keto Day, Canon Earns Recognition, and More

Corporate Social Responsibility
The Vitamin Shoppe To Celebrate Second Annual National Keto Day
The Vitamin Shoppe will celebrate the second annual National Keto Day on Sunday. The Vitamin Shoppe, which established the holiday in January 2019 “as a way to celebrate the ever-growing keto community, help demystify the diet to curious newcomers, and support them on their wellness journeys,” launched KETO HQ in 2017. During the weekend of January 4 - 5, The Vitamin Shoppe will offer customers free samples and discounts of up to 25 percent off keto products from brands such as Ancient Nutrition, Bulletproof, FBomb, Finaflex, Fit Factor Keto, Grenade, KetoLogic, Ketologie, Love Good Fats and more.
Cricket Wireless and LG Spread Smiles and Holiday Cheer
Cricket Wireless employees and customers, along with LG, worked hard to make the holiday season brighter for 144 families across the country. As the “12 Days of Cricket” campaign came to an end, Cricket hosted 12 in-store events to reward winners with gifts, holiday meals, LG devices and wireless service. “Through 12 Days of Cricket, we joined forces with LG, our employees and customers to directly impact the lives of hundreds of people in the communities where we live and work,” Tiffany Baehman, chief marketing officer and vice president of Cricket Wireless, said in a release. “It has been humbling to celebrate just a few of the many hardworking families our employees come into contact with each and every day.”
Rewards / Loyalty Programs
Why Radisson’s Rewards Program Is Underrated
While many may think of Hilton, Hyatt, IHG and Marriott as the best hotel rewards programs, NerdWallet says there is another that deserves attention. NerdWallet suggests Radisson Rewards is one of the best rewards programs available, saying many people “don’t realize that Radisson has eight brands and over 1,200 hotels around the world,” and “some of its hotels in Europe, Asia and the Middle East rival the best Marriott and Hyatt hotels.” NerdWallet also points to the ease of earning elite status and a free night as key perks of the program.
McDonald’s revamps its loyalty scheme, benefitting coffee lovers
Lovers of McDonald’s coffee now can get two free hot drinks after buying five, due to a revamped loyalty program. By collecting virtual stickers through the McDonald’s app, customers now only have to buy five drinks – instead of six – to get one for free. Customers also can collect the physical stickers from hot drink cups, and after collecting six can get a free seventh cup of coffee as well.
Customer Service
Canon Earns Center of Excellence Recognition from BenchmarkPortal for 11th Consecutive Year
Canon U.S.A., Inc. recently announced it has been certified as a Center of Excellence by BenchmarkPortal for the 11th straight year for achieving world-class grading in Top Box Customer Satisfaction and Top Box Agent Satisfaction, and closing at first level in percentage for inbound calls. “We certified Canon’s Customer Solution Center as a Center of Excellence after evaluating the company’s effectiveness and efficiency in interacting with their customers,” Bruce Belfiore, CEO, BenchmarkPortal, said in a release. “We applaud Canon’s commitment to superior customer service over the past 11 consecutive years.”

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