ATLANTA - ClickFox, the pioneering leader of customer experience analytics (CEA) software and solutions announced a contract with a leading US-based global financial services organization valued at approximately $7 million to provide comprehensive cross-channel analytics across all customer interactions.

The organization provides a wide array of financial services including mortgage operations, insurance, finance and online banking and will leverage ClickFox CEA across all business units to ensure operational excellence as well as industry-leading customer satisfaction.

“Since we launched our product and solutions in 2004, we have seen our customers in the financial sector grow in numbers and in depth of application of Customer Experience Analytics,” said Marco Pacelli chief executive officer (CEO) of ClickFox. “Our analytics platform continues to deliver double-digit annual ROI across our customer base. These customers realize they must go beyond traditional surveys and siloed reporting data to get a 360 degree view of every customer interaction and its impact on operating costs and satisfaction and loyalty. By diving deeper into customer behavior and leveraging existing intelligence (such as customer segmentation data), these firms are realizing immediate and continuous savings and returns, while increasing their competitive advantage.”

ClickFox’s customer base also includes leading organizations in utilities, healthcare, telecommunications, insurance, technology and retail. With more than 500 million customer interactions being processed each month, and projected to grow to 1 billion interactions monthly by 2010, ClickFox is the market leader in processing, analyzing and improving customer interactions across industries and all interaction touch points.

ABOUT CLICKFOX

ClickFox is the defining leader of customer experience analytics (CEA) software and solutions. Transcending a limited single channel view, ClickFox CEA patented behavioral analysis engine provides a visually intuitive mapping of all customer interactions—from IVR, retail, web, and email to agent CRM desktops, handheld devices, and interactive kiosks—delivering unparalleled visibility to uncover hidden connections and reveal bottom-line customer insights. Deployed by some of the nation’s largest telcos, financial institutions, among other Fortune 500 enterprises, ClickFox has a proven track record of helping world-class service providers dramatically boost operational efficiency and profitability.

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