Some loyal customers go to a company’s web site and chat with its customer service representatives about a product or service they just purchased. And millions of consumers go to Facebook, Twitter and other social media sites, and chat away with friends about the latest fad or technology, and review their likes and dislikes. This week ratings and review vendor Bazaarvoice and market research firm The Nielsen Company announced a partnership that will allow businesses to integrate information from both sources.
Bazaarvoice....