Allegiance and Loyalty 360 Unveil New Research Focused on Current Loyalty Program Adoption Practices

SALT LAKE CITY and CINCINNATI, OH (May 28, 2009) – Allegiance, Inc., a leading provider of voice-of-the customer solutions that help companies capitalize on engagement, and Loyalty 360, the Loyalty Marketer’s Association, an unbiased, market driven “voice of the customer” clearinghouse, will unveil key findings from a loyalty practitioner joint industry survey titled “Loyalty Insights Study” at the Loyalty Expo, May 31 to June 2 at the Westin Diplomat in Hollywood, Florida. Allegiance and Loyalty 360....