Flash-Based Solution Gives Brands a Better Way to Connect With Consumers Through Personally Relevant Online Display Ads
LA COSTA, Calif., Feb. 23—At the IAB Leadership Conference, Sprout, the leading technology platform for creating rich, engaging ads and social media applications, announced the Sprout Engage Platform. This platform is designed to take display advertising to the next level by bringing personally relevant data right into a standard Flash ad unit. Sprout Engage Ads allow brands to make stronger connections with their....