Mark Johnson, CEO of Loyalty360, recently spoke with Aneesh Reddy, Co-Founder, and CEO of Capillary Technologies, about their recent acquisition of Persuade, a full-stack customer experience company with strong expertise in customer loyalty, digital experiences, and analytical solutions.
Reddy says this marks the Singapore-headquartered company’s first U.S. acquisition and fourth globally.
“Persuade’s founders, John Tschida and Bill Jansen bring a deep understanding of customer loyalty with many decades of combined....