Loyalty360 Reads: June 9: Mattel’s Free Toy Recycling, Amazon’s Anti-Fraud Report, and More
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Mattel Expands Corporate Social Responsibility to Fischer-Price Mattel has added Fisher-Price toys to its free toy recycling initiative, as part of the toy giant’s ongoing effort to wean themselves off single-use plastics in response to the growing number of parents who are concerned about the environmental impact of plastic toys. This is in addition to the recycling program for Barbie, Mega Bloks and Matchbox products. Mattel also has been ramping up its sustainability efforts with the release of certified carbon neutral toys....

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