Chipotle Offers Added Customer Convenience of Drive-Thru and Walk Up Windows
New restaurants for Chipotle Mexican Grill will very likely include a drive-thru Chipotlane or potentially a walk-up window to speed throughput and add convenience. Now the chain is looking at converting existing units to drive sales with these margin-boosting features.
Chipotle has found that adding a Chipotlane to an existing unit can increase sales by 5% to 6%, compared to the unit’s pre-drive-thru-lane performance.
The brand has opened several new....