Kum & Go has announced it will be using Catalina’s Buyervision to help deliver personalized digital media, which will also make Kum & Go the first convenience store brand to join the shopper intelligence provider’s cross-channel retailer network.
"With all of today's retail choices, it becomes increasingly critical for us to attract and create meaningful, personalized engagement with all our shoppers, today's and those of tomorrow. We are excited about the ability to deliver precise, personal....