Ahead of the important Mother's Day holiday, 1-800-Flowers.com has launched its new Love Makes a Family campaign featuring a series of heartwarming videos capturing the impact of a mother's limitless love. Expanding on the brand's #NoLimitsOnLove creative initiative, the campaign, which incorporates social, streaming, cable, and digital cha...

1-800-FLOWERS.COM has introduced a new destination for corporate gifting that enables business customers to seamlessly access the extensive offerings from across the 1-800-FLOWERS.COM family of brands, including Harry & David, Cheryl’s Cookies, 1-800-Flowers.com, The Popcorn Factory, Wolferman’s Bakery and more. This dedicated corporate gift...

1-800-FLOWERS.COM Introduces "Season of Sharing" Holiday Gift Collection 1-800-FLOWERS.COM announced a nationwide holiday campaign to benefit No Kid Hungry. Now through December 24, the company will donate 20% of the Net Proceeds from each gift purchased from its specially curated "Season of Sharing" holiday gift collection to help No Kid Hu...

1-800-Flowers.com is teaming up with Universal Pictures Home Entertainment to bring movies to the gifting experience, as Universal is making some of its most popular films available to gift-givers as an add-on purchase. 1-800-Flowers.com customers can purchase a digital movie as a complement to their gift, while also letting their gift recipi...

Innovation   1-800-Flowers.com Debuts Experiential Workshop Collaboration with Alice's Table   1-800-Flowers.com has announced a workshop collaboration with Alice's Table for new ways to learn how to make floral arrangements. The tickets for the workshop will be $65 and include a floral arranging kit with seasonal stems and a vase from...

1-800-Flowers.com has announced its partnership with Jason Wu to create an exclusive assortment of modern and elegant bouquets. This new collection titled "Jason Wu for Wild Beauty collection" is now available nationwide according to the 1-800-Flowers.com press release and includes on-trend arrangements that embody the designer's style of femin...

Flower delivery service 1-800-Flowers.com has launched a new peer-to-peer portal called "Connection Communities" to help people that have experienced the same life events connect. It is powered by the self-care platform Wisdo and helps the brand's customers connect to others and seek guidance, offer advice, and engage with each other. This servi...

Technology Fifth Third’s Dobot Helps Consumers Save in New Year Dobot, an app launched by Fifth Third a year ago, is providing a way for users to save for the future . Dobot is “encouraging people to start the year saving for a $500 ‘Future Me’ fund. To encourage people to put aside $20 a week toward the fund, the app will offer monthly c...

As we learned in our conversation with Tony Chivari , Senior Vice President of Enterprise Marketing and Customer Insights for 1-800-FLOWERS.COM, one of his company’s strengths is that it operates as a family of brands that appeal to a range of consumers. It looks like that family is about to grow by one.   1-800-FLOWERS.COM, which provides ...

To create the best customer experience, brands need to know what their customers want. That’s pretty much a given. However, what often goes unstated in this truism is the fact that brands need to understand not just what customers want right now, but what they will want in the future. The key to knowing what they’ll want in the future is staying...