Brands See Consumers Changing and Evolving With the Times

  • April 26 2021
  • Resource: In-Depth Exclusive
  • Mark Johnson, Loyalty360

The habits of consumers have changed considerably over the past 18 months, a pandemic necessity that has shifted the way shoppers and buys spend their money and select the brands they wish to do business with.John Giaquinto, the Senior Director of...Read More

Q&A with Geoff Crossan, Wyndham Hotels & Resorts

  • February 15 2021
  • Resource: In-Depth Exclusive
  • Mark Johnson, Loyalty360

  Wyndham Hotels & Resorts won the Platinum in the 360-Degree category for overall excellence at the 2020 Loyalty360 Awards, as well as three other awards at the event. The brand also captured a Platinum in the Customer Insights &...Read More

Wyndham Focuses on Customers in Winning 360-Degree Honor

  • February 11 2021
  • Resource: In-Depth Exclusive
  • Mark Johnson, Loyalty360

  In a year where travel and tourism marketing was the most challenging ever, Wyndham Hotels & Resorts came through with flying colors to take home the prestigious 360-Degree top brand award at the 2020 Loyalty360 Awards. The New...Read More

The Wyndham Rewards Evolution Part II

  • February 27 2019
  • Resource: In-Depth Exclusive
  • Mark Johnson | Loyalty360

This is the second installment of Loyalty360’s interview with Eliot Hamlisch, Senior Vice President of Global Loyalty and Partnerships at Wyndham Hotels & Resorts.  You can read Part I here.  Are these new redemption options...Read More

The Wyndham Rewards Evolution Part I

  • February 27 2019
  • Resource: In-Depth Exclusive
  • Mark Johnson | Loyalty360

Making major changes to a loyalty program is sometimes necessary, but it’s always a challenge. It can be make-or-break. If you’re listening to your customers, you may find that they have needs and desires that aren’t currently...Read More

With 53 million Rewards Members Wyndham Has a Simple Philosophy: Don’t Make It Complicated

  • April 09 2018
  • Resource: In-Depth Exclusive
  • Mark Johnson, Loyalty360

Eliot Hamlisch was sitting in the lobby of a Microtel Inn & Suites by Wyndham just outside Minneapolis when a construction foreman walked through the door and up to the registration desk. He was working with his crew on a site a few blocks...Read More

[Podcast] What We're Hearing - Wyndham Hotels & Resorts

  • March 23 2018
  • Resource: In-Depth Exclusive
  • Mark Johnson, Loyalty360

Hello and welcome to another episode of the What We’re Hearing podcast from Loyalty360, I’m Mark Johnson, CEO and CMO of Loyalty360. Today we’ll be hearing from Eliot Hamlisch, Vice President, Worldwide Loyalty and Partnerships...Read More