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As we learned in our conversation with Tony Chivari, Senior Vice President of Enterprise Marketing and Customer Insights for 1-800-FLOWERS.COM, one of his company’s strengths is that it operates as a family of brands that appeal to a range of consumers. It looks like that family is about to grow by one.
1-800-FLOWERS.COM, which provides gifts designed to help customers express, connect and celebrate, has reported that it was the successful bidder at an auction held on July 31, 2019 for certain assets of the gourmet food....
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