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Voila Does the Heavy Lifting for Hotel Loyalty Programs

  • February 21 2017
  • Resource: Leaders in Customer Loyalty

Voila Hotel Rewards, a division of Hotel Marketing Concepts, allows small, boutique, and independent hotels and hotel chains to establish loyalty programs that can offer awards that are redeemable through affiliated brands. Each hotel can have its...Read More

Revamped Reward Program Sees Remarkable Results for Regal Entertainment Group

  • February 18 2017
  • Resource: Leaders in Customer Loyalty

Regal Entertainment Group’s newly revamped Regal Crown Club loyalty program is off to a great start. Based on the concept of better rewards, more choices, and unlimited credit, the new program has been well-received by members.  ...Read More

Loyalty is all About the Fundamentals for Holiday World & Splashin’ Safari

  • February 17 2017
  • Resource: Leaders in Customer Loyalty

Holiday World & Splashin’ Safari is an amusement park located in the town of Santa Claus, Indiana. Founded in 1946 as Santa Claus Land by Louis Koch, the park added the themed areas of 4th of July and Halloween in 1984 and changed its...Read More

USPS Takes Customer Experience into the 21st Century

  • February 14 2017
  • Resource: Leaders in Customer Loyalty

“I love how the postal system has this financial emotional meltdown every three to five years,” comedian Jerry Seinfeld said to the Tonight Show audience a few years back, “that their business model from 1630 isn’t working...Read More

In an Ever-changing Health Care Space, Brand Loyalty is a Constant for NextGen

  • February 01 2017
  • Resource: Leaders in Customer Loyalty

“The evolution of health care has been such a focus and priority in the United States,” says Jacqui Darcy, client experience leader for NextGen. “It's such a critical component and there's actually an evolution, a change...Read More

Relationship Marketing at the B2B and B2C Level Drives Loyalty for Pearle Vision (Free to Read)

  • January 26 2017
  • Resource: Leaders in Customer Loyalty

Optometrists and other eyecare professionals have a very important relationship with their patients. However, they can sometimes be more concerned about operating their business versus training their frontline staff.   Pearle Vision...Read More

What We’re Seeing & Hearing in the Loyalty Marketing Landscape

  • January 18 2017
  • Resource: Leaders in Customer Loyalty

Each week, Loyalty360 interviews numerous brands to help our audience gain insight into the ever-changing world of loyalty marketing. Through our What We’re Hearing & Seeing podcast, Loyalty360 CEO and CMO Mark Johnson assesses some the...Read More

Update: Recently Re-Launched Regal Crown Club is a Hit

  • January 17 2017
  • Resource: Leaders in Customer Loyalty

In February of 2016, Regal Entertainment Group re-launched its Regal Crown Club loyalty program, based on extensive research and customer feedback. With a greater emphasis on mobile, the program has become a huge success for Regal.   &ldquo...Read More

Omnichannel Engagement Provides Clear Customer Engagement for Safelite AutoGlass

  • January 12 2017
  • Resource: Leaders in Customer Loyalty

For Safelite AutoGlass, it’s all about being omnichannel. The auto glass repair and replacement giant, based in Columbus, has been moving toward an engagement process that will be seamless across multiple platforms including web, mobile...Read More

Customer Experience Means Success Night After Night for Choice Hotels International

  • January 11 2017
  • Resource: Leaders in Customer Loyalty

The hospitality sector was among the first industries to embrace loyalty programs. Today, of course, they are still quite popular, but most focus only on frequent travelers and guests. Choice Hotels International, recognizing an untapped market...Read More

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