Fast food is becoming even faster. To give customers more payment options and speed them drive-though and counter lines, McDonald’s is testing a mobile order and payment app at 22 locations in the Columbus, Georgia area.
Aimed to improve customer experience, Millennials and other digitally connected consumers should be attracted by the “McD Ordering” app as they will be able to skip lines and speed up their run through the drive-thru. McDonald’s will of....