Using Data to Drive Footfall: Navigating the Latest Trends in Convenience Retail
The PDI Technologies Team | March 31, 2023

Over the past few years, retail convenience stores (c-store) have changed drastically, especially during and following the COVID pandemic. Because of the two different markets, most c-stores serve — fuel and in-store retail — determining how to drive more footfall and conversion, which requires brands to understand consumer behaviors and trends. 


PDI Technologies and Gasbuddy analyzed trends in c-store retailers between 2017–2022, using survey data from over 15,000 c-store consumers across the U.S. Overall, the data provides an overview of 2022, helping c-store brands determine where to invest resources to create the best return in 2023. 

Read more about PDI Technologies’ analysis of the latest fuel and convenience trends.  
Click the green button to download the full report.  


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