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Jimmy John’s, which has 2,800 locations across 43 states, recently entered the rewards program arena with Freaky Fast Rewards®. To learn more about the program, the brand, customer loyalty, customer experience and much more, Loyalty360 recently talked to John Shea, Chief Marketing Officer for Jimmy John’s. Here is Part 1 of our discussion with Shea.
Can you tell us about Freaky Fast Rewards® and why you decided on the name?
We call it Freaky Fast Rewards®....
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