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Loyalty360’s daily news coverage reports on the latest trends related to loyalty marketing, customer loyalty, customer experience & engagement and more.

Behavioral Targeting Triggers Customer Engagement

Demographic data or behavioral targeting? Which fosters the better customer engagement? Loyalty360 talked to Matthew Liebmann, Global...

• Movio
• September 01 2017

Humanizing Customer Data and Cinema Loyalty Programs

• Movio
• April 12 2017

Loyalty360 reports on news and trends related to loyalty marketing, customer loyalty, customer engagement, customer experience, CRM, voice of the customer and more. Our ongoing coverage is of interest to marketers and operations professionals in any industry.

The New Wave of Movie Marketing

The rapid and often tectonic shifts in today’s marketing landscape compel marketers to keep abreast of new strategies, technologies and...

• Movio
• January 29 2018

Read the latest from industry experts and our members in Loyalty360's Loyalty Today and Loyalty Management Magazine sections

Achieving Synergy And Success In Cinema Loyalty With Marcus Theatres

Marcus Theatres is a staple in the North American cinemascape - which doesn’t come as a surprise given the company’s focus on...

• Movio
• July 17 2017

Enrich Your Data for A Holistic Understanding Of Your Loyalty Members

• Movio
• July 05 2017

Using Personalized Rewards To Encourage Loyalty

• Movio
• May 31 2017

Taking The Leap With Data-Driven Marketing

• Movio
• May 24 2017

Read the latest from industry experts and our members in Loyalty360's Loyalty Today and Loyalty Management Magazine sections

The Art Of Personal Connection

Movio’s Managing Director for EMEA, Sarah Lewthwaite, recently had the opportunity to sit down with Hoss Ghonouie, Director of Marketing for...

• Movio
• December 01 2017

Past Issues

Why You Should Pay Attention To Older Moviegoers

• Movio
• May 01 2017

Millennials at the Movies: Capitalizing on Loyalty

• Movio
• September 07 2016