Loyalty360’s daily news coverage reports on the latest trends related to loyalty marketing, customer loyalty, customer experience & engagement and more.

HTK Executive Addresses State of Customer Loyalty

The loyalty space is presently in a state of change, meaning that new challenges and exciting opportunities have arisen in the past years. With...

Research & Reports


Loyalty360 reports on news and trends related to loyalty marketing, customer loyalty, customer engagement, customer experience, CRM, voice of the customer and more. Our ongoing coverage is of interest to marketers and operations professionals in any industry.

The New Era of Customer Loyalty: A guide to growing more profitable customer relationships

Adapting to the new era A few years ago, many brands with loyalty programs were living in denial.  With plenty of members signed up to their...

Harnessing the Power of Influence

Article & Blogs


Read the latest from industry experts and our members in Loyalty360's Loyalty Today and Loyalty Management Magazine sections

Why Promotions and Customer Success Go Hand-in-Hand

I’m going to tell a true story.On the 10th of July, as a belated birthday present to moi, I ordered some Sonos speakers online from a...

HTK Limited

At HTK, we provide insight-driven marketers with the software and services they need to earn true loyalty, powered by customer experience. From CRM and engagement strategies to fully fledged loyalty programs, HTK helps marketers build better (more profitable) customer relationships, with a mix of consultancy and cutting-edge tech. Our cloud...

Our Members

Jade McFarland ,
Content Marketing Executive


Jade McFarland
[email protected]