Loyalty360’s daily news coverage reports on the latest trends related to loyalty marketing, customer loyalty, customer experience & engagement and more.

Loyalty Live: Bounteous Q&A on the Three Pillars of Customer Loyalty, Relaunching and Evolving Rewards Programs

For the past 20 years, Bounteous has established itself as a co-innovation partner for numerous brand clients. The company’s core mission as...

Research & Reports


Loyalty360 reports on news and trends related to loyalty marketing, customer loyalty, customer engagement, customer experience, CRM, voice of the customer and more. Our ongoing coverage is of interest to marketers and operations professionals in any industry.

2024 Customer Loyalty Trends and Perspectives: Loyalty360 Research & Reports   

The customer loyalty landscape is undergoing a profound transformation, marked by unprecedented opportunity but also uncertainty — brought on...

Loyalty Today


Read the latest from industry experts and our members in Loyalty360's Loyalty Today and Loyalty Management Magazine sections

The Evolution of Customer Loyalty: Driving Brand Affinity without Points

We get asked all the time, “Are loyalty and points synonymous?” And while points have become the loyalty standard—customers know...

Featured Technology


The Featured Technology page highlights some of the most impactful, innovative and effective tools and technologies in the market today for helping companies engage and retain customers.

Loyalty360 Featured Technology and Services | Bounteous

Founded in Chicago, IL, Bounteous is a "digital first" organization blending three types of agency proficiencies — a system...


Founded in 2003 in Chicago, Bounteous is a leading digital experience consultancy that co-innovates with the world's most ambitious brands to create transformative digital experiences. With services in Strategy & Insights, Experience Design, Technology, Analytics, and Marketing, Bounteous elevates brand experiences and drives superior...


Ellen Green
Vice President, Loyalty Strategy
[email protected]