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Supplier-Contributed Blogs

Why CX Should Be a Partnership Between Business and IT

Reena Leone, Pega , Pega | September 28 2020

Customer experience (CX) can make or break an organizationCompetition among businesses for customers has never been fiercer, with customer loyalty as the top prize. A true focus on CX means involving.

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Innovation Interviews: Customer Experience Innovation in Retail

Lou Powell, PK , PK | September 25 2020

When the pandemic hit the US back in March, the world changed overnight. Industries that relied on in-person interaction needed to figure out how to navigate this new normal while retaining customers.

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3 Ways the Walmart+ Launch Will Change Loyalty Forever

Tom Caporaso, Clarus Commerce | September 24 2020

The launch of Walmart+ happened today, but Amazon was one of the first to launch a premium loyalty program, Prime, back in 2005.With more than 150 million members, Prime is now.

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Back to School with the E-Comm Experts: 3 Ways Nixon is Adapting to the New Normal & Preparing for.

David Coates, Forter , Forter | September 23 2020

I recently had the chance to sit down with Gary Penn, Global VP of Digital and E-Commerce at Nixon, to discuss some of the lessons he and his team quickly learned over the last few months as the.

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Retail Vision: Balancing Expectations and Reality

Dawn Desai, PDI , PDI | September 22 2020

Defining success for any vision begins with asking, “What does success look like?” As with any good strategy, we begin the year with a clear set of objectives and key results to measure.

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Designing a Better Telehealth Experience

James Kim, Sarah Dodge, PK , PK | September 21 2020

 Demand for telehealth set to soar 65%. $250b to shift to telehealth after COVID-19. Telehealth forecasted to grow sevenfold by 2025. Telehealth claim lines increased 4,347% nationally.These are.

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Digital Transformation and Loyalty

Adeline Heymann, Kobie Marketing , Kobie Marketing | September 18 2020

With today’s desire to create customer-obsessed, hyper-personalized experiences, it’s getting harder to deliver value to our best consumers. The challenge is in aligning customer needs to.

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Webinar with Loyalty 360: Future-Proofing Customer Loyalty

The Formation Team , Formation | September 17 2020

Like it or not, customer loyalty is changingDue to heavy investment in the customer experience by a handful of market leaders, consumers have increasingly raised their expectations of brands over the.

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Three Impacts of COVID-19 on Capital Markets

Tony Warren | SVP and Head of Strategy, FIS Capital Markets , FIS Global | September 16 2020

  From health alarms to adjusting to working from home to greater social awareness, we’re all seeing the impact of COVID-19 in both subtle and stark ways. Similarly, the way the world.

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Do Premium Loyalty Members Shop With You More?

Jim Tierney, Clarus Commerce | September 15 2020

As a retailer, you want high customer retention rates and loyal customers who shop regularly.And your customers want your brand to recognize them in a personalized way. They want to feel a sense of.

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Why The Time For Digital Transformation is Now

Yvette Hastings, Kentico , Kentico Software LLC | September 14 2020

Digital transformation goes hand in hand with a change in a company's thinking, culture, and leadership. It's about welcoming innovation and embracing technology, new business models, and.

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Sparking Action to Change Behavior: The Power of Influencers

Vickie Gogo, ICF Next , Phaedon | September 11 2020

To inspire Americans to help “flatten the curve,” public health officials can find support in surprising places.Changing behavior is not easy. ICF Next’s social marketing team.

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