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Last night I was watching TV with my oldest daughter. And after shaking our heads at a really bad commercial, she asked me the question we’ve all asked many times: how did that commercial ever get made? She continued by asking me a number of questions which all boil down to: Why Does Most Marketing Stink? The statistics do not paint a pretty picture: Consumers are bombarded with over 5,000 marketing messages a day, up from around 2,000 just a few years ago – Tweet This! Two....