As we continue to spread our omnichannel loyalty perspective—see our May whitepaper on the subject—it’s important to highlight its tenets on specific industry verticals. Today’s we’ll examine restaurants.
If “the customer is always right,” as the expression goes, then why does recent data suggest otherwise when it comes to the restaurant industry? A recent report by the National Restaurant Association (NRA) found that 57% of adults said they’d be more likely to eat at restaurants....