A 34 min delay, whether due to power outage or any reason, can cause quite the ripple effect, as seen in this year’s Superbowl game. Are you in the game or watching from the sideline when it comes to mobile?
Major brands are diving into mobile more every day. “A recent study by the Association of National Advertisers (ANA) and MediaVest found that over 85 percent of marketers plan to increase their mobile advertising budgets in the near future. And 95% of marketers are....