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Screenshot of a live chat window on sas.com Communicating with prospects and customers is one of the most important roles we have in the SAS Marketing Contact Center, and live chat is one of the most popular channels.  We gain valuable insights from the transcript data, and our data has also shown that we enhance our website visitors' experience. What's refreshing about live chat is how much it reflects the wide spectrum of thoughts that might be on peoples' minds at any given moment. Live....