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Do you know every type of communication that your customers are getting from your company? Do you know who's sending it, when they're getting it and how they're getting it? Did they request the communications, or is your company initiating contact based on customer information? You might not have all those answers at your fingertips, but one of the first things we do when we engage with an enterprise company is to create a communication matrix. That information-rich graphic allows us to....