When making a presentation, it helps to be a good storyteller. Being a good storyteller gets people engaged and is a more effective way to help people understand customer insights and take action on them. Here are a few tips to being an effective storyteller:
Start with a story. When you start with a story to lead into your presentation, the audience has no idea where you are going which makes them listen more intently. Just as important is what not start with, "It's good to....