They say you can’t teach old dogs new tricks. So what about Big Dogs?
For the first 35-odd years of its existence, SAP only marketed and sold its own software. We weren’t a platform vendor like Microsoft (Windows), Google (Android) or Apple (Mac OS X, iOS). So we didn’t need to woo, support or sell other developers’ applications.
It was a self-centered strategy that was borne out of a need to serve the many customers clamoring for our applications, as well as fend....