I want to start the conversation today with a story problem. Imagine you’re a regional sales manager for a major Fortune 100 company. Pick your industry, whatever you like. You’re presented a graph from your sales ops team showing two lines—goal and actual. The top line is goal, and there’s some significant space between the lines. Regardless of the labels on the axis, you immediately understand two things: 1) You have a gap in something, and 2) You better close....