Here are a few loyalty links that caught my eye this week.
1. Loyalty to Your Bank Could Cost You Money – TIME
Survey results indicate that customers may be loyal to a fault when it comes to where they bank.
2. Is Socialization the Secret to Customer Loyalty? – Fox Business
The story shares findings of a study investigating the connection between community engagement and retailer ROI.
3. Earning Points When Programs Fade Away – COLLOQUY
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