Q&A: Connecting and Building Customer Loyalty with Millennial Moms

This following Q&A between Loyalty360’s Jim Tierney, and Camille Kennedy from Snipp, first appeared on the Loyalty360.org, April 22, 2016 Building customer loyalty is an often daunting task, replete with a myriad of factors connected to leveraging key behavioral and transactional insights. One customer segment − Millennial Moms − comprises a key target area for building loyalty.  Camille Kennedy, VP Marketing at Snipp, sat down with Loyalty360 to discuss building customer loyalty with....