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You know that sinking feeling when you glance at the calendar and realize that yesterday’s date looks a little familiar, or you log into Facebook and see a slew of messages on a friend’s page: “Happy Birthday!”   Life is hectic and sooner or later we’ve all forgotten someone’s birthday. It’s a terrible feeling because we know it makes that person feel unimportant. If it’s a coworker, you can repair the damage with a free lunch. If it....