Every company strives to calculate accurate ROI for their marketing programs. How else can you judge if your efforts are paying off? On Day 7 of loyalty marketing nirvana, we’re here to help you calculate the expected ROI of your loyalty initiatives. After this step, you will be able to clearly demonstrate the benefit of the program. Sounds like nirvana, right?
Because you’ve knocked steps five and six of loyalty marketing nirvana out of the park (building consensus and calculating total....