Wireless plug-in hybrids will likely need a new name...
When automakers move to inductive charging for their electrically powered cars, what will they call plug-in hybrids? Park-over hybrids? Magnetic-charge hybrids? Magic hybrids? Clearly, I am not a branding guy.
This branding dilemma is one, it seems, Volvo’s marketing team will likely tackle sometime soon, as the Swedish automaker has just completed a successful inductive charging study on its C30 Electric....