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Teaser: This week the DMA hosted their annual National Conference for Data-Driven Marketing (NCDM) in Las Vegas. The three-day event featured keynotes, case studies and workshops covering the marketing strategies and data management techniques that connect data, analytics and marketing intelligence. This week the DMA hosted their annual National Conference for Data-Driven Marketing (NCDM) in Las Vegas. The three-day event featured keynotes, case studies and....

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