1. Saying the “L Word” and Meaning It: How Marketers Can Improve their Loyalty Programs and Keep the Love Alive – Business 2 Community
In today’s fast paced world filled with short attention spans and catchy advertising tactics, customer loyalty can be forgotten (or stolen) in the blink of an eye.
2. Shock and Awesome: The Science Beyond Why Surprise Rewards Work and Who is Using Them –COLLOQUY
COLLOQUY explores the science behind surprise. Plus how....