By Stacy Ries, Senior Marketing Director, SAP
What do Audrey Hepburn and Angelina Jolie have in common? Like millions of women, a love of Italian shoes. Their undeniable star power helps luxury goods makers, like Salvatore Ferragamo, become instantly popular. With a rich tradition from the 1920s as shoemaker to the stars, Ferragamo remains a leading Italian brand that celebrities adore. In recent years, the company has experienced unprecedented demand for its products, especially in Asia....