When it comes to customer experience, ironically, many luxury brands that are build on the experience of their products fall short when it comes to delivering even on the simplest dimensions of experience with their brands. According to a Forbes article that cites a ContactLab and Exane BNP Paribas study of 30 luxury brands, many brands fall down when it comes to customer data capture across even the most basic dimensions like gender and zip code, which allow for simple segmentation and....