By: Erika StevensTecmark, Inc.
This July Tecmark has officially been blogging on the Loyalty Marketing blog for one year. As someone who loves a good reason to celebrate, I have been anxiously awaiting the one year blogoversary mark. Since starting the loyalty marketing blog last July there have been a number of changes in the loyalty marketing industry as a whole. For an industry that a few years ago may have seemed outdated, loyalty has evolved and become not only a buzzword but an....